Meet the 'bra professor' changing the game for women's comfort worldwide

Cunning Fox from Aba

3 months ago

This BBC News feature introduces a professor dedicated to improving bra design, focusing on better fit and comfort for women everywhere. It's a fresh look at how science and fashion come together to solve a common problem. Watch to see how one person's obsession is making a real difference in everyday life. A must-see for anyone curious about innovation that touches us all.